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Counterpoint: Honor is taking Huawei’s spot in China

74.2 million smartphones had been shipped in China within the first three months of 2022, down 14% in comparison with the identical interval final yr. These ranges are much like the worst that the market noticed throughout the pandemic, certainly the brand new wave and associated lockdowns had a damaging impact.

vivo edged out sibling Oppo to regain its #1 spot out there, although it declined to 19.7% market share. The selfie-focused vivo S12 and S12 Professional mid-rangers and the reasonably priced Y-series telephones (e.g. Y76s, Y31s) are credited for the corporate’s sturdy efficiency by the analysts at Counterpoint Analysis.

Oppo was affected worse than vivo and its share slipped to 18%, placing it in second place, simply forward of Apple, which rose to 17.9%. The iPhone 13 was the best-selling telephone in China for the quarter, although demand for the 13 sequence cooled off after launch. Apple is likely one of the largest beneficiaries of Huawei’s downfall.

It didn’t achieve as a lot as Honor, although, which shot up from a lowly 5% share to 17% share. The recognition of the Honor 60, 60 Professional and 60 SE helped the corporate develop not solely yr over yr, but in addition in comparison with This fall 2021 (when it sat at 16.7% share). Huawei tumbled from 15% to six.2%.

Apple’s and Honor’s development have moved them forward of Xiaomi in fifth. The analysts nonetheless recorded sturdy demand for the Redmi K40 sequence and the Redmi Be aware 11 sequence, a budget Redmi 9A proved well-liked as nicely. March introduced the Redmi K50 sequence and the Redmi 10A, that are anticipated to do nicely for Xiaomi as nicely.

Counterpoint studies that the premium foldable units made up lower than 1% of smartphones offered in China in Q1. Restricted provide of foldable show panels stored costs excessive, which didn’t assist the state of affairs.


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