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Sandmarc’s Cloud Diffusion Filter for iPhone Provides Ethereal Look to Footage


Sandmarc has launched a brand new Cloud Diffusion Filter for the iPhone which is designed to supply an ethereal and cinematic look to footage. The diffusion filter creates a smooth glowing impact whereas taking pictures evening images, golden hour portraits, and video.

The clip-on filter envelopes the iPhone’s three digital camera lens array but additionally has an attachment to suit over Sandmarc’s anamorphic, extensive, and telephoto lenses, which connect by means of their Sandmarc smartphone case. The filter itself has an etched floor which creates a haze impact round shiny straight lit objects like streetlights or neon indicators.

Sandmarc explains that the filter principally takes the brightest objects throughout the scope of the lens and types a smooth haze round them. The corporate additionally claims it additionally finds the shadows and lifts them barely.

“When the sunshine hits the diffusion filter it spreads out throughout the etched floor of the filter. Subsequently, it creates a haze impact when the consumer takes their shot utilizing this filter,” the corporate says. “You will need to be aware that the filter isn’t the identical factor as an out-of-focused or blurred shot.”

The Cloud Diffusion filter is available in a two-filter set, with a 1/4 Diffusion filter for a 25% glow from the lens, and a 1/8 diffusion for a extra delicate 12.5% power. The filter preserves sharpness and distinction however allows a dreamy glow to encompass shiny objects. It additionally casts some ambient mild into the shadows to disclose a bit extra element.

The Cloud Diffusion filter is crafted with multi-coated glass embedded in an aluminum body. The filter has an outer diameter of 61mm, and an inside diameter of 40.6mm, which allows it to cowl all three lenses within the iPhone 13’s design, however the filter can be appropriate with iPhones going all the best way all the way down to the iPhone SE.

The clip-on possibility is simply proven with iPhone, however there’s a risk that it will possibly work with Android-based units as effectively. Sandmarc additionally says that when the filter is utilized by itself — exterior of the smartphone clip attachment — it will possibly help GoPro Hero 10, Hero 9, and most DSLRs and mirrorless cameras.

The Sandmarc Cloud Diffusion Filter for the iPhone comes with each the 1/4 and 1/8 filters, the smartphone clip-on mount, and a filter pouch. The filter is at the moment accessible to pre-order for $99 from Sandmarc’s web site and it’s anticipated to start out transport on August 11.

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